The name “BenKa” is a combination of the names Benjamín and Karen, the founders of the company. The company underwent a redesign, radically changing its image, with a new and distinctive logo. The corporate logo of BenKa is a minimalist and elegant symbol with a double meaning. Graphically, the symbol is the union of the letters “b” and “k”. At the same time, it incorporates the symbol of the Chinese sword, which is also applicable to the company’s concept, representing power and bravery, while conveying competence, principles, integrity, effort, and triumph.